LB Studio - E-Commerce Website

Overview: Was tasked with designing and developing a three-page, responsive e-commerce site for a fictional company. Pages include both desktop and mobile versions of the site's primary index page (listing the company's inventory), a product page, and a customer dashboard/loyalty page.

Since I am from the east coast, I decided to make a site where fisherman from the north east can sell fish directly to buyers with no middleman, bringing a more community feel to buying from local fisherman in the area.

For this section, I wanted to make a seamless transition for visitors making their way through the site by giving them a very easy way to get around.

Same style for this section of the site. But instead of fishermen listing what they caught when they were out fishing, they would be able to add and remove types of fish from that section.

For this section buyers would be able to select the cut from the fish that they would like to purchase, or even request a custom cut from the fisherman.

It is easy to interact with the review page, where you can leave a comment and rate your interaction with the fisherman.

For the mobile version, I made the home page vertical with the information scrolling down and made all interactions more fit for an iPhone or any mobile device. Instead of making the fisherman's catches a bubble, I decided to make them go off screen for no confusion when selecting the fish of your choice while making the site more streamline.

For the colors of my site, I didn't want anything too flashy, so I decided for matte colors due to fish not being that flashy as well as keeping the colors easy on the eyes. I feel that the palette pulls the site together very well.

I was inspired by the bluefish for the logo, which is a very common fish on the east coast, so I thought it would be the perfect fish for the logo, and I added the east coast as well because the site is limited to the east coast.